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rebranding, rebrand, seo

How To Rebrand Your Company Without Losing Your SEO Ranking

Launching a rebranding campaign for your company is a challenging proposition, especially if you think about the potential risk for your SEO rankings. With so many online marketing channels available today, the process of rebranding your company has become much more complex.  On top of the difficult process, repositioning, creative headaches and everything else that’s involved, there’s just one problem: Google. What is Rebranding? Rebranding is the creation of a new look and feel for an established product or company. The usual goal [...]

Hands holding a mobile phone while taking a live video

Live Video: Hottest Trend in Digital Marketing

The year of  2015 has been called “The Year of Video Marketing”. Today, live video is maybe the hottest trend in digital marketing. Video-based apps like Snapchat, Meerkat and Periscope and now Facebook takes up this challenge by introducing live streaming video option for everyone. Why Live Streaming Video is Important for Business For marketers and business owners, you already know how important video marketing is and why you have to take advantage of it for promoting your products and [...]

5 Reasons Why You Should Have a Website

Why Spa and Salon in Singapore Need a Website

In this digital age, almost everyone is using the web not just to communicate with their friends, families and loved one but to search for products, services and information. Thus, having a great web design in Singapore is now a necessity for a business, big or small – spa and salon are one of them. Singapore has 5.8 million population and at present, Singapore has the highest internet penetration in the entire South East Asia region. It is no doubt that your next clients are likely [...]

5 Signs You Might Need to Redesign Your Website

Your website represents your business as it serves as the storefront of your company on the web and it is important to project the best image of your business through a well-built website. An effective website is something that when implemented properly, can have a major effect on your marketing efforts, and the overall success of your company. Check out these 5 signs to examine if it's time for you to have your website redesigned. Not Responsive or Mobile-friendly Having a responsive [...]

5 Marketing Trends Emerging in 2016

In a blink of an eye, the world of digital marketing is rapidly changing with dozens of more diverse, yet fragmented platforms arriving each year and most existing companies have to be on their toes so to stay up-to-date with the newest apps and invest some serious resources to keep up with the trends . The year of 2016 will be a host for a different new trends and varies in the social scene. What does 2016 hold for businesses? Below are the [...]