ISLAND WAKE – ACTION SPORTS ECOMMERCE SOLUTION

An e-commerce website is any site that sells products and services. You can reach a wider audience and make more sales if you have an ecommerce website that has great designs, mobile responsive and secured.

Built for:

Technologies:
WordPress

Industry:
Sports Apparel

PROJECT BACKGROUND

Island Wake is a retailer for water sports gear and surf wear in Hong Kong. They are a retailer and wholesaler for products of a range of Action Sports.

The client wanted to create an online store where website visitors can browse different products based on specific category. They sell products ranging from sports clothing for men, women & kids, bags, footwear, sun care, and others. With thousands of customers, they want to strengthen their brand identity by creating a website where customers can easily shop products.

OUR CHALLENGES

  1. Display a lot of products categories and subcategories from different brands
  2. Need to export many products from old website and import to new website
  3. Export existing website customers list from old website and import to new website
  4. Integrate Google My Maps on Contact Us page to display the branches locations
  5. Remain some of the old website designs and functions on new website.

BUILDING CUSTOMER ENGAGEMENT WITH TARGET AUDIENCE

Islandwake new website is integrated with all necessary powerful Woocommerce features, secured with SSL certificate and its mobile responsive design is compatible with most desktops and mobile devices. Their website users can easily to find and purchase the camera products that they want using the sorting and filter options.

Product Images
Product Details & Specifications
Add to Cart & Wishlist

RESPONSIVE EXPERIENCE ON PC & MOBILE

  • Island Wake old website is lack of mobile responsive design, and it does not have product filter function. It is unable to fit other devices and also can’t help user to refine the product search results.
  • Our professional developers created mobile responsive design that can fit for todays devices. We also developed product filters, sorting, and search functions for this eCommerce website.
  • Now website users can use any devices to browse the website with hassle free. Besides, customers also can look at various products and find product that match their needs and preferences easily and anytime.

Our Solution And Tech Stack

WooCommerce Development

We use Woocommerce to develop this online store that client wants with powerful and user-friendly features. It is a type of website that can let client sell anything such as physical products, services and digital downloads to online users.

Responsive Web Design

This website is created with multiple elements that respond separately when displayed on devices with various sizes. We turned a static websites into a dynamic website with attractive images and graphics that impress their customers any device.

Payment Integration

The most popular payment gateways are integrated into this Woocommerce website, including PayPal and Stripe (Credit Cards) that contains appropriate fraud management functionality and manages all the tasks necessary to complete the transaction

Cleaner Product Design

The current product page has become cleaner and can takes users through product images, details, descriptions, customer reviews, and collection of related products. In short, it is more attractive compared to the previous product details page.

Social Media Integration

We integrated social media share buttons, icons and live feeds in this website such as Facebook, Instagram, Twitter, Youtube to help client to increase awareness of content, provide opportunity to share content easily, and improve user experience.

Real Time Analytics

Track and analyze website traffic data is very important, so we integrate analytic tool in this website to let client monitors what are visitors actually doing on each webpage, and how they behave throughout their journey on this website.

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