Video Production

First, we will schedule a meeting with you on your available time and discuss the objectives, budget and target audience of your video and how it will be used after it is finalized. We will let you fill out forms to gather all the information we need for the entire project, and create a proposal to align your expectations, educate each other with different ideas, define the features and scope, timeline, outline cost and duration.

Using the information we gathered from phase one, it is time to put them together to develop a detailed project plan that helps guide each phase of the project. The plan outlines much better understanding of your business, key deliverable dates and review timeframes and approvals. All these details will help ensure that the production phase of the promo video goes smoothly.

In this stage, we craft a script and storyboard (a rough drawn mockup of an idea) to serve as the master plan for the project. We write the script and create the storyboard ourselves in the first instance and make changes in the second version according to your suggestions. Any amends required are discussed and changed until the script and storyboard is approved and we can move to the next stage.

The next step is to create the final idea to life. Our team will start to combine the script and storyboard and add graphics, animations and special effects to enhance the impact of the video. While sound mixing and editing is done to create the audio tracks. Music will either be selected by us or custom music is composed and recorded if required.

After the production phase is finished, our promotion video production team will begin the polish all the details and process to organize and edit the actual video to ensure the video conveys the right message and has an emotional impact on the audience. After that, the final product will be thoroughly checked before sending to you for approval.

After editing, we send it over to you to let you watch the video and make comments. We build in several rounds of revisions for our clients. We recognize the investment our clients make in video production, so we want to make sure we get it right. Assuming there are some changes that are needed to be done, the revision process can begin.

Once the video is finalized and approved, the final version of the video is then delivered to the client. We can develop all the file formats you’ll need for a specific type of distribution. If you need files for your site, YouTube or another platform, we’re experts in handling the encoding process, you just have to communicate that with our team.