LANDING PAGE STATISTICS
OF COMPANIES THAT USE LANDING PAGES INCREASE CONVERSIONS
MORE LEADS CAN BE GENERATED BY LONG LANDING PAGES
CONVERSIONS INCREASED BY USING VIDEO ON LANDING PAGE
INCREASE IN COMPANY’S LEADS BY CREATING MORE LANDING PAGES
Click Through Landing Pages
This is a very simple form of landing page. The purpose is to provide the necessary details about an offer, explain the benefits and context of use to convince prospects to progress to the point of purchase. Visitor only need to read about the offer and click through to the company’s website where they will get you to complete the transaction.
Lead Capture Landing Pages
As known as Squeeze pages, the purpose of lead capture landing pages is to gather personal data from the visitor, usually beginning with their name and email address. A true squeeze page has no exit path from the page, no links or navigation, only a submit button. An incentive is typically offered in exchange for personal data.
Infomercial Landing Pages
As implied by the name, these landing pages are the infomercials of the online marketing world. As the user reads further down the page, they get sucked deeper into the sales message, and due to the amount of effort expended in reading that far, they instill a certain amount of commitment which keeps them reading.
Viral Landing Pages
Companies that try to create viral buzz are usually doing so in order to build brand awareness. Examples of this type of page usually contain flash games or funny videos. They’ll have a subtle reference to the company behind the creation, whether it’s a small logo, a “powered by” reference in the footer, a closing reference in the video and etc.
WHY CHOOSE VISIBLE ONE FOR
YOUR LANDING PAGE
A Landing Page Design
High-converting landing pages come from experience, well-crafted, engaging and persuasive copy. The focus of our landing pages is pure conversion. We combine years of research and experience into every high-performance landing page we create. Whatever your goal, we can get you there faster with landing pages that hit your objectives. Besides, we also optimise your page for all devices with responsive design.
Where Do Your
The money you spend on Facebook Ads and PPC could be wasted if you’re directing traffics to home page or other pages that give visitors too much to look at. There are too many CTAs and pathways that take them away from your priority conversion goal. Stop wasting money! Create a landing page that makes sure visitors can’t resist taking your desired action such as sign up for service, enter email address or complete purchase.
We make everything easy for our clients. Our 5-step process is simple, clear and hassle-free.
First, we will schedule a meeting with you on your available time and discuss about your project. We need to understand about your landing page goals and objectives by gathering all the information we need for the entire project.
Our team will analyze the information we gathered and use it to create a plan that is suitable for your landing page. We will create a project schedule and let you know the estimate completion time for your project.
DESIGN & DEVELOPMENT
Our creative team will finalize the visual style—including images, fonts, colors, hovers, CTA buttons and others then send the design to you for your approval. With designs approved, we start to develop the landing page on our developing site.
LANDING PAGE TESTING
Before the landing page is launched, we will attend to the final details and test it. It will be placed on a production server where only anyone with the link can view it. Testing includes complete functionality of forms, buttons, content, responsive and etc.
After had it tested, reviewed and approved by you, we’re ready to launch. Once it is launched, we will ask feedback from you for some immediate changes such as fixing broken links, technical isssues and etc.
Landing Page FAQ
You might be wondering why you can’t just use one of your website pages instead? The answer is landing pages are proven to convert more effectively, as they’re are typically built with a single conversion goal in mind. You’ll be able to get a better ROI by using landing pages.
If you’re paying for ads to be spread across Google then you should use landing pages. Clicks on ads, especially for competitive keywords, can get really expensive. So your goal should be to get the most conversions for the least amount of clicks, make visitors perform single call to action or objective.
The landing page visitor moves down the conversion funnel towards your conversion goal. This could be to buy something or to receive a lead magnet in exchange for their contact information. Thus, landing pages should only have one conversion goal with only one possible avenue for reaching it.
The short answer to this question is an emphatic “yes”. A landing page is simply a page within your website optimized for a single conversion goal. If your business is looking to achieve anything online, (which should be everybody…) you can use landing pages.
If you are investing a significant amount of money on paid ads spread across a massive ad network then you want the highest rate of return right? A pay per click (PPC) landing page is a webpage built to convert a visitor into a sale or lead after they click on an advertisement.
Facebook Ads are a great way to drive traffic to your website. The targeting capabilities work perfectly for ecommerce businesses looking to drive a promotion’s success, SaaS companies promoting a free trial, even B2B companies targeting upper-management decision-makers for paper sales.
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