Tag - brand awareness

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How Blogging Helps Your Business Online Presence

Blogging is a way to share valuable information, experience and relevant content to people that will make your business stay afloat from the huge competition in the digital arena. In this digital age, you must adapt to the way customers shop and buy if you want to make yourself known to your target audience - through blogging. No matter how small your business is, blogging is integral to your online content marketing strategy. Here are some benefits of blogging that [...]

Increasing Brand Awareness Through Digital Channels

In today’s competitive market, online presence means a lot for your company’s brand awareness. Remember, no matter how splendid your products and services are, it is rendered absolutely useless if people have no idea you exist because you don’t have presence online. This is exactly the reason why brand awareness is the essential first step and the key to any successful marketing strategy. Your ultimate aim, after all, is to build substantial brand awareness in our increasingly digital culture in [...]

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Boost Brand Visibility With Social Media Marketing

Social media marketing is now prevalent whether in Facebook, Twitter, LinkedIn, Instagram, Google+, etc. Needless to say, social media have made us more densely networked than ever. Approximately 2.31 billion are using social media, delivering 31 percent global penetration and these figures are still expected to grow as mobile device usage and mobile social networks are progressively gaining more traction.  For businesses, social media marketing is a must these days because social networks are now so well established. Remember, people use social media not [...]