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website visibility, SEO

3 Ways to Boost Your Website’s Visibility

Increasing your website’s visibility and getting a good placement in search results may seem tough, but you can make life a lot easier for by taking some simple steps to help new customers find you and the search engine giant know you’re there. These three tactics will help you increase your website’s visibility and in turn increase traffic to your site. Publish useful, high quality, relevant content “Dwell time” is the actual length of time visitors spend on a page before [...]

web design vs content

What Matters More: Web Design or Content?

When it comes to launching or redesigning your website, you may find yourself asking, “Which is more important to my website’s success – design or content? From a design point of view Web design refers to both the aesthetic portion of the website and its usability. Design is what makes your website eye-catching. It can be argued that what you have to say about your product or service matters the most. Even if you have the best design existing if it contains with poor contents, [...]

improve-brand-visibility-social-media

Boost Brand Visibility With Social Media Marketing

Social media marketing is now prevalent whether in Facebook, Twitter, LinkedIn, Instagram, Google+, etc. Needless to say, social media have made us more densely networked than ever. Approximately 2.31 billion are using social media, delivering 31 percent global penetration and these figures are still expected to grow as mobile device usage and mobile social networks are progressively gaining more traction.  For businesses, social media marketing is a must these days because social networks are now so well established. Remember, people use social media not [...]

content in seo

Content in SEO: The Importance of Content in SEO

When you think of SEO, do you think of content marketing? You should. The decade of the 2010's is definitely one where the Internet is present in everything, especially in marketing. Part of the allure of using the Internet is the near-instant accessibility of information. With just a few buttons pressed, one can conjure the most obscure material, which years prior would have taken hours, if not days of research. This presents a great opportunity for businesses of all sizes to [...]